This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on March 1, 1999. The length of the article is 625 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: The implications of online services offered by the banking industry to their customers such as small businesses should be explored and understood. The cyberspace is expected to eventually create business models based on the information gathered through the Internet. Banks should not depend on these models but exert efforts on understanding that customers are also adjusting to the impact of e-commerce and other online services such as websites. It should be realized that e-commerce does not necessarily mean making money.

Citation Details
Title: Tiny business, big burn rate.(small businesses may not make money through e-commerce)
Author: Kevin Sheridan
Publication: Bank Marketing (Magazine/Journal)
Date: March 1, 1999
Publisher: Bank Marketing Assn.
Volume: 31 Issue: 3 Page: 19(1)

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